Product shots show what something looks like. Campaign imagery shows what it feels like to own it.
This is where my advertising background comes in. I place products in environments - outdoor, interior, atmospheric - that create context and desire. For products still in development, these images do real work: they let investors and early customers experience the product as a finished, desirable thing before a single unit exists.
I focus on light, atmosphere, and the feeling the brand represents. The goal is an image that works as a hero shot on a crowdfunding page, in a pitch deck, or across a product launch campaign.
